How To Increase Traffic To Your Website
Knowing how to increase traffic to your website
‘as and when needed', is probably the single most important skill that you need to master to be successful online.
Without traffic, your website is like an exotic sports car that has no gas in the tank – it may be good to look at, but it ain't going anywhere!
From what I have observed in chat boxes on multiple training webinars, if you ask 10 online marketers what is the one thing they need help with to start making money online, I estimate 9 out of 10 will answer ‘traffic'.
The specific question I see asked is:
‘Where can I find traffic?'
The thing about traffic, is not to go looking for it like you are hunting some rare animal in the jungle.
Traffic is everywhere on the web.
What you want to do, is look at where the traffic already is (that you want) and just step in front of it with a funnel.
But there is a qualifier…
…to get that traffic to convert to a sale of your product, you will need to present your product to people who actually need or want your product.
Just ‘getting traffic' is useless unless you have a way of converting the traffic to money.
So, first ask yourself, ‘who would want my product?'
Once you have answered that question, the next question becomes… well, where do those people hang out online?
With that in mind, here is some video training that will provide background and ideas as to where traffic is ‘hiding out'.
One last point, don't try to jump into 10 traffic strategies from the outset. Select one traffic strategy and master it first, then move on to the next one as an ‘add on' or you will probably become overwhelmed with no results to show.
25 Proven Traffic Methods
Part 1:
To download a pdf version of this presentation that will allow you to follow along or refer to later, simply right click here for part 1 and ‘save as' to your desktop.
Part 2:
To download part 2 as a pdf, again right click here and ‘save as' to your desktop.
Free and Low-Cost Traffic Sources
Free traffic does not necessarily mean bad traffic.
It normally requires more work and time to cultivate, but can result in very targeted and high converting traffic. When it comes to scaling up traffic at will, you find it's limitations.
Free traffic generally does not lend itself to scaling quickly as it cannot be ‘turned on' as and when needed. To scale, you typically require paid traffic.
The exception would be when you have already built a responsive email list, which can be emailed with offers at any time and is the best traffic source to have!
If you are an influencer and have a large following that you can reach at will, this would also be an exception although social media platforms tend to limit your reach and make you pay to reach your audience – if you are smart, you siphon your followers off the social platforms and onto your email list which you own and then you can reach them at will.
When it comes to getting low cost-traffic, there are a number of factors to consider with regards to the quality of traffic.
Low-cost traffic has the reputation of being ‘low-quality' traffic. This traffic may be derived from ‘scammy' sites, gambling or porn sites as well as traffic from tier 3 countries that do not speak English well and don't typically spend money online with a credit card.
You also have to watch for a lot of ‘bot' traffic which is not coming from real people visiting your site.
Unfortunately, it does mean that you have to dig through a lot of ‘dirt' to find the rare gems amongst them. Often, it is a lack of experience and knowledge that makes this journey tedious and very time consuming – so not really free…
Traffic Exchanges
The next series of video training explains how to use traffic explains how to use traffic exchanges correctly to tap into some free traffic sources.
You will also find that many will offer low-cost traffic options such as link rotators and cheap solo ad packages. If not, you will certainly see them on some of the ads running on these exchanges.
I would highly recommend you make use of link tracking software to better understand what type of traffic you are getting and to help you find those traffic gems you are looking for. Without tracking software, you are flying blind which costs you a lot of wasted time and money in this process.
You should check out my post in this regard here which also covers some important strategies for Solo Ads as a traffic source.
How To Use Traffic Exchanges
Below are a few traffic exchange websites that I have used myself. The key to success here is understanding the psychology around users of these sites.
Firstly, a site like
Leadsleap has advertisers clicking on other advertisers' ads and then staying on the page they clicked for a minimum of 5 seconds to get a credit.
These credits go towards funding their own adverts which other users have to click and look at as well.
So, what happens is that most visitors to your offer are only there for 5 seconds and they are mindlessly clicking through enough offers to get the credits they need. There is no real engagement from their side when they hit your squeeze page. When 5 seconds are up, they are gone..!
Fortunately, these are also people who are interested in the ‘make money online' or ‘online marketing' niche so, if you can do a good enough job of catching their attention, so they can't help themselves from engaging, you have the opportunity to get a conversion in the form of an optin on your squeeze page and possibly a purchase of your product.
At least you have them on your list and you can email them with an email follow up sequence to help convert them on your offer and any future offers.
The secret here is to snap them out of their stupor 🙂 with an offer that will make them stay for more than the 5 seconds. Take some time looking at the squeeze pages that you land on when clicking other people's ads on the platform, but be aware of the frame of mind and the level of engagement of the people typically clicking through to these landing pages.
How can you break the stupor that they are in after clicking on 20 ads? How can you be different?
Here is an example of one that caught my attention and just stood out to me after I had clicked through about 30 ads myself while making a conscious effort to be an observer of what other users would typically be doing.
Offers that convert best will be free offers that are interesting and unusual as well as low cost traffic generation offers as these users are looking for traffic to their offers – after all that is why they are here clicking mindlessly.
Utilize a squeeze page to capture their name and email address, offer a free lead magnet in exchange. Keep it short and snappy, but enticing on the squeeze page.
Remember, they would be paying for traffic if they had lots of money or had experience on how to drive traffic effectively. Some may just be testing out their squeeze page with cheap traffic to tweak or split test their sales pages for improved conversions, but the majority are newbies just trying to find a way to make money online.
I would look for low cost traffic offers you can sign up for on Warriorplus as an affiliate and promote to these prospects to get them onto your list. Once they are on your list, you can send them to your own offers or wherever you want while staying conscious of what types of related offers would appeal to them – stay congruent at first.
Leadsleap actually offers some useful tools like this free link tracker to track clicks to your links and offers and this free popup creator for your website which I found works really well!
Media Buying
This video gave a brief overview of some of the better known media buyer networks and where they fit into the paid traffic landscape.
I thought I would add the video training below on using USFreeAds which provides Tier 1 traffic and may not be on many people's radar as a low priced traffic source. Update: Also use usnetads.com.
Advertising On USFreeAds.com
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